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AI for Marketers: How AI is Bringing More Effectiveness and Efficiency to TV

Speakers

Key Takeaways

  1. The impact and use cases of various forms of AI in marketing.
  2. How AI is playing an increasingly larger role in marketing functions like marketing operations, predicting consumer behaviors and targeting ads.
  3. The role AI is playing in sales, buying, planning and measurement.
Presented by
VAB
AI for Marketers: How AI is Bringing More Effectiveness and Efficiency to TV

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