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Jon Gibson

Jon Gibson is the Director of Digital Marketing and eCommerce for Advance Auto Parts. He is responsible for driving consumers to both the online and physical stores using paid marketing, onsite optimization and marketplace channels. He leads paid search, digital advertising and performance marketing channels as well B2C, Mobile App, and Marketplace commerce. Jon joined Advance in 2005 and has over 10 years of retail marketing and ecommerce experience. He has held multiple roles in the organization, most recently serving as Director of Digital Marketing, CRM, and Loyalty. During this period he led the transformation of CRM capabilities and Loyalty program. Gibson graduated from Liberty University with a MBA specializing in Leadership.
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