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Ellie Norman

Ellie is a Marketing professional having spent 20 years predominantly in Automotive and Media across both agency and client-side roles in global, regional and local functions.

In 2004 Ellie was headhunted to join Honda Motor Europe as Communications Manager from agency-side. Accolades include winning ‘Advertiser of the Decade’ 2012 The Arrows.

In September 2012 Ellie was asked to join Virgin Media as Head of Advertising. This resulted in Virgin Media’s most effective brand communications to date and creatively the first Gold Arrow for the Bolt 9.58 sec ad.

Following the change in ownership at F1, Ellie was asked to join the management team as the companies first ever Director of Marketing to lead the sport as it grows its fan base and attracts a new younger audience. This included a new identity for the sport after 24 years and a focus on fan engagement.

This role has since been expanded to include Customer Service, CRM and Communications.
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