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Jean Fitzpatrick is VP of Marketplace Development at MAGNA Global, a centralized IPG resource that develops intelligence, investment, and innovation strategies for agency teams and clients. In this role, Fitzpatrick works with agencies and clients to navigate the evolving media ecosystem and develop investment strategies for the intersection of media and data activation. She works closely with trusted partners to develop unique solutions and build technology to fit the needs of brands and consumers.
Fitzpatrick has worked in digital media for over 10 years focusing her career in business development, building client solutions in cutting edge technologies. Prior to joining MAGNA, Fitzpatrick spent five years in advertising technology at an SSP and played a key role in developing an agency facing team for a traditionally publisher focused business.
Jean Fitzpatrick Job Title VP, Marketplace Development Company MAGNA GLOBAL Connect via