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Karen Schmidt is
a passionate business strategist, sales enabler, marketer, and team leader with 15 years of experience spanning across media, technology, financial services, and management consulting.
As Vice President,
Head of B2B Field Marketing at Oath, Karen currently leads a global team to develop and drive Oath’s go-to-market strategy for its advertising products. She plays a critical role in increasing brand awareness and customer experience, developing key business
partnerships, and expanding product offerings to support Oath's mission.
Prior to her role at Oath, Karen spent ten years at American Express. Most recently, she served as Vice President and Head of Global Field Enablement where she led best in class global strategies, content, and competencies to accelerate sales productivity and enable a modern sales experience for thousands of representatives serving business clients across all segments.
During her tenure at American Express, she also held several senior leadership roles that supported different facets of the business, including OPEN Small Business field strategy, leading the global transformation of the Commercial Card digital servicing platforms, and leading business strategy and planning for commercial card sales and account development teams serving middle market and enterprise corporations.
Karen graduated from the University of Maryland with a B.S. in Decision & Information Sciences.
Karen Schmidt Job Title VP, Head of B2B Field Marketing Company OATH