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With a background in global brand management, Alexandra Sardarian’s experience extends across omni-channel marketing, business development and corporate partnerships. She has been instrumental in opening worldwide offices and scaling international marketing, sales and account management operations.
Alexandra serves on the worldwide IBM Watson Marketing team, leading product marketing and go-to-market strategies for several AdTech and MarTech solutions. In collaboration with the sales field, customer success and business partners, she helps brands and agencies learn and adopt AI-powered technology to delight customers by creating personalized experiences in real time, across channels, at scale.
Alexandra graduated with honors from Florida State University with a B.A. in International Affairs and Multinational Business, with minors in Economics and Latin American Studies.
Alexandra Sardarian Job Title Worldwide Product Marketing, Watson Marketing Company IBM Connect via