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As President of Live Nation Media & Sponsorship’s National Sales team, MaureenFord oversees one of the most innovative sales forces in the industry. Leading her team of more than 20 creative sales professionals they work with hundreds of brands, including Anheuser Busch, Citi, Hilton Worldwide, Enterprise, Cisco, Red Bull, and AT&T. Collaborating with the team, Ford continues to develop new sponsorship-based revenue streams for Live Nation, which includes selling ad and sponsorship opportunities across Live Nation's network of 70+ venues as well as the company's growing festival portfolio which includes more than 80 festivals spanning from coast to coast across an array of genres including, EDM, Country, Rock and more.
Ford began her career in 1986 as a marketing assistant with the Boston-based Don Law Company, a Live Nation music promoter acquisition, and has risen through the ranks of Live Nation over the last 30 years to her current role. In addition to her work with Live Nation, Ford serves as on the Board of the International Music Festival Conference (IMFCON).
Maureen Ford Job Title President, National & Festival Sales Company LIVE NATION