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Dena Wimette

Dena Wimette is the Senior Global Innovation and Communications Manager for Ben & Jerry’s. She leads the strategy and development of step-change innovation in addition to over-arching advertising campaign strategy and execution. She weaves the Ben & Jerry’s progressive three-part mission throughout new product development, traditional & digital advertising, and social activism campaigns. Dena has a BA in Psychology from the University of Florida and an MBA from Northeastern University.

When she is not brainstorming delicious new ways to experience Ben & Jerry’s, Dena can be found hiking in the Vermont mountains with her family and puppy.


The Resistance Will be Advertised

Mon, September 25 at 11:15 AM ● 4A's Centennial Stage @ B.B. King

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