In this session...
Hear a panel of culture creators share how social media has changed the way brands, companies and public figures communicate with their audiences.
Over time, social media has completely transformed the way messaging is communicated to an audience. Panelists will discuss how they have had to adjust to the ever-evolving world of social media in our society, reflect on the impact it has had in each of their respective fields and give insight into how speaking directly to the public can be used to expand your brand.
What You'll Learn from This Session...
- How to use social media to enhance your brand
- How to handle the instant feedback given by audiences via social media
- Insight into the positive and negative impacts of social media when dealing with a crisis