In this session...
Publishing content on the internet has always been a tough corner. Now that consumers are much more aware of topics like their privacy online, not to mention equipped with tools like privacy or content-blocking software to control it themselves, is this another turn of the screw for the publishing industry? Or is it an opportunity?
This interactive discussion, featuring a moderator and a panel, will delve into the future of user-consented ads; the segmentation that tools like ad blockers and privacy blockers effect on publishers’ traffic; ad quality standards; data privacy and regulations around it; and much more.
What You'll Learn from This Session...
- discuss and learn the future of user-consented ads from various perspectives
- discuss and learn the evolving ad quality standards
- discuss and learn tools like ad blockers and privacy blockers