The Evolution of the CMO

Thu, October 04 at 3:30 PM Stage    View Map

In this session...

The coveted title of CMO has taken on new meanings for different organizations. While some remain focused on effective customer segmentation and demonstrating growth, others shift towards organization innovation or being the voice of the customer within their organization. How will the role evolve in the next year and what skills will be prioritized?


Aditi Javeri Gokhale CMO Northwestern Mutual
Dara Treseder Chief Marketing Officer GE Ventures

Event Details

Event Type Seminar

Track  Brand Innovation 

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