Mon, September 25 at 3:00 PM  ●  Shutterstock Stage @ Liberty

We Must be Able to do Better than This. Making Better Ads for Mobile

Despite the rapid flow of advertising dollars to digital, and in particular to mobile, TV will continue to hold on to brand awareness budgets and cachet unless advertisers, agencies and media owners tackle some home truths. Better ads are the key to unlocking mobile’s creative potential and taking up to $20 billion in digital brand advertising dollars. Creative, influencer talent, and targeted distribution are the key. View More

presented in partnership with

Steve Ellis CEO WHOSAY
Natalie Monbiot SVP Futures Starcom
Ian Schafer Chief Experience Officer Engine USA
Brian Wong CEO/Founder Kiip
Russ Freyman Head of Partnerships Google
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