Tue, September 26 at 1:30 PM  ●  Nasdaq MarketSite

Forging a Bond with Hispanic Shoppers in a Challenging Political Environment

The current political rhetoric has placed Hispanics at the center of the anti-immigration debate, creating an environment of unease and uncertainty that threatens the positive trends that have defined this segment as a growth market. Findings from Energy BBDO’s proprietary study fuel a panel discussion that will help shed light on the reality of today’s Hispanic shopper, while identifying key steps for your brand to help forge a bond with this dynamic and growing segment during this critical time. View More

presented in partnership with

Ludwig Ortiz SVP, Group Strategy Director Energy BBDO
Marissa Romero-Martin Chief Insights Officer Culturati
Kathy Whitlock VP of Strategy & Insights Univision
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