Actionable data is the lifeblood of the digital ad industry. While data drives increasingly precise and in-the-moment targeting, creative is still at the core of every successful campaign. In this session we’ll explore how creative strategy and execution is keeping pace in a rapidly-evolving, data-fueled world, and see which brands are best at crafting iconic, data-informed campaigns.
presented in partnership with
Chief Intelligence Officer
Vice President, Managing Partner, Strategy & Platforms
Head of Marketing Strategy & Creative, North America Nutrition
EVP, Strategy & Product