Mon, September 25 at 12:45 PM  ●  4A's Centennial Stage @ B.B. King

Advertising Needs A Rebrand

There’s a harsh perception that agencies are big, slow, expensive, and only know TV. How do we re-configure and position creative shops to be compatible with emerging companies that inherently don’t believe in or understand the business changing power of advertising?

presented in partnership with

Winston Binch Chief Digital Officer Deutsch North America
Chloe Gottlieb EVP, Executive Creative Director, US R/GA
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