Wed, September 27 at 5:15 PM  ●  Bing Stage

Content Takes Flight: Unlocking the Jordan Brand’s Approach to Content Strategy

Content is no longer an add-on component of your advertising and marketing plan – it is the foundation. Today “content” has truly come of age as the critical overarching factor of marketing and affects every aspect of your advertising.

Desmond Marzette of Jordan Brand and Dexton Deboree of the brand’s Content Agency, Los York, will explore how the broader definition and application of Content can reimagine a brand’s marketing strategy and will prove critical to every brand’s future advertising efforts. View More

presented in partnership with

Dexton Deboree Co-Founder Los York
Desmond Marzette Global Director of Advertising Jordan Brand
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