Tue, September 26 at 4:30 PM  ●  Bing Stage

A Case for Bravery: Brands Taking a Stand

Classic marketing advice tells us that brands should avoid polarizing social issues, but our unpredictable world and a new generation of consumers has created a different rule book. Trust in everything from government institutions to journalism is crumbling, and people are looking elsewhere for guidance, including the capitalist powers: brands. View More

presented in partnership with

Dawn Laguens EVP and Chief Experience Officer Planned Parenthood Federation of America
Amy Emmerich Chief Content Officer Refinery29
Neda Azarfar VP, Marketing Communications The Recording Academy
Sarah Rabia Global Director of Cultural Strategy TBWA
Michael Maslansky CEO Maslansky + Partners
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