Thu, September 28 at 12:00 PM  ●  Bing Stage

Mixed Reality and the Future of Ads

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2018 will be the year of Augmented Reality. Are you ready? Join Microsoft and Unity Technologies for a look at how AR and VR can change the advertising experience, and the way people will interact with brands. We’ll answer questions like what does AR really mean, and what will it mean for advertising? This session will highlight examples of what some brands are doing now, and look to the future of AR and VR branded content experiences.

presented in partnership with


Tony Parisi Head of VR & AR Strategy Unity Technologies
Julie Shumaker Vice President, Advertiser Solutions Unity Technologies
Agatha Bochenek Head of AR/VR & Mobile Ad Sales Unity Technologies
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