This panel of leading industry experts takes a look at “the good, the bad and the ugly”, and the changing role that data is playing in advertising. With digital media and mobile devices creating a boundaryless advertising economy, this panel will discuss why identity resolution is more important than ever, how to reach audiences consistently around the world, omnichannel measurement, and just how personal TV will become.
presented in partnership with
President, Audience Solutions
Executive Vice Chairman & President
Nielsen Catalina Solutions
Executive Vice President, Advanced Advertising