Advertising Week this week announced highly-regarded industry professional Mari Kim Novak, former Ad Age Woman to Watch, has joined as President of the company, where she will oversee all global sales and marketing as Advertising Week continues to expand its geographic footprint. Novak will also take on the day-to-day operations in the U.S, particularly around Advertising Week’s flagship event in New York City.
Novak previously worked for Rubicon Project as Chief Marketing Officer and was responsible for driving the adoption of their unified programmatic platform for advertising across all screens, devices and formats. Prior to that, she spent nine years at Microsoft, serving as its global head of marketing for Microsoft Advertising and was responsible for the global marketing budget, industry outreach and sales enablement programs supporting MSN, XBOX, SKYPE and Bing.
“Advertising Week is a powerful platform bringing together the smartest, most creative thinkers, and innovative people in the business each and every year, and is the culmination of what I love about this industry, all in one place,” says Novak. “Since 2004, I’ve seen the Week create impact and cross into new geographies, categories and verticals to help brand, technology, creative, and media leaders drive their business and advance the industry ahead of the rapidly changing media landscape. For this and so many other reasons, joining Matt, Lance and the Stillwell Team was the natural next step in my career.”
Stillwell Partners, the parent company of Advertising Week, also today announces the elevation of Rebecca Eaves to Managing Director of Advertising Week Europe, now entering its sixth year in London, and that Kathleen Saxton, founder and CEO of The Lighthouse Company, will continue her longtime role as Chair of the Advertising Week Europe Advisory Council with Dennis Publishing’s Managing Director, Julian Lloyd-Evans continuing to serve as Vice Chairman.
Stillwell also announced the appointment of former Fairfax Media executive Clive Prosser as Director of Advertising Week Asia Pacific, and the appointment of former Vevo Worldwide Chief Revenue Officer Nic Jones as Advisory Council Chair for the Sydney edition which will be staged for the first time in 2018. Lastly, it was announced that Grupo Expansión CEO Manuel Rivera will lead the Advertising Week LatAm Advisory Council with operations to be run out of New York City for 2017.