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Second Self: How E-me Is Influencing Preference

Mon, September 25 at 4:30 PM

Target Media Network Stage @ PlayStation    View Map

In this session...

We’re no longer asking if people will use AI, but rather how it affects their decisions today and how much control consumers and shoppers will turn over to AI in the future. Drawing on industry learnings as well as an anticipated Integer Group study of over 3,500 respondents, this panel will illuminate what brands, retailers and marketers need to know regarding AI’s influence on the commerce landscape and to what degree people will allow AI to become part of everyday shopping decisions in the future.

Presented with


Speakers

Craig Elston EVP & Global Head of Insight & Strategy The Integer Group

Event Details

Event Type Seminar

Related Topic Area  Tech 

Similar Interests  AI 

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